HO CHI MINH CITY – A non-profit project and website to promote social campaigns was launched on Sunday morning, providing news and forums on social projects from across Vietnam atwww.socialmarketing.vn
The online library aims to promote social causes and help to create at a better society by introducing 61 campaigns and projects from 30 agencies and organizations from 20 countries across nine categories including: Education for Development, Public Health, Children Rights, Poverty Eradication, Family Violation, HIV/AIDS and Abortion, Transportation Issues, Green Marketing, and Climate Change.
Information about the projects will be updated on the website on a quarterly basis.
The projects are supported by experts, state agencies, corporate companies like Viet Kings, VietnamMarcom, red brand builders, NYF, Adfest, Pepsi, Prudential and other well-known branding and marketing agencies and individuals.
“The red team look for opportunities to ‘give back’ to the local community in meaningful ways. Our team’s support in creating and developing http://www.socialmarketing.vn we believe will not only help improve Vietnamese lives but also raise the standards in the branding and marketing industry across Vietnam. We look forward to supporting VietnamMarcom and this inspiring project further in the years ahead,” Chris Elkin, managing director of red brand builders, commented.
The online library’s aim is to enable everyone in Vietnam who wants to contribute to society to do so.
red brand builders is a branding consultancy and marketing agency. red specialises in building and marketing brands for some of the largest brands operating throughout Vietnam and has recently opened an office in Melbourne, Australia. red clients include Phu My Hung Corporation, Unilever, Coke, VinaCapital, Apollo Language School, FPT, VinaMilk, Dulux and Liberty Insurance. The team speaks and contributes regularly at industry events and with regional press.