On Friday night the red team had the honour of supporting the KOTO Hanoi Graduation Ceremony 2013 for Classes 17 & 18.
At the most anticipated night of the KOTO calendar the red team and Chris Elkin, Managing Director of red brand builders, introduced KOTO’s new brand strategy to support KOTO’s vision of being a fully self-sustaining social enterprise.
“We recognise that to truly ‘Know One, Teach One’, we must first “Live, Learn, Laugh, and Love” together. Over time, these meaningful steps together provide the skills, dignity, hope and opportunity for our KOTO Graduates to improve themselves, so that one day they can be in a position to help someone else.”
Chris also asked the audience to congratulate Jimmy Pham AM, KOTO’s Founder & CEO, on his recent appointment by the Australian Government as a ‘Member in the General Division of the Order of Australia’.
As part of the red team’s efforts to give back to those less fortunate than themselves, the team donated their time to create and design the Graduation concept for KOTO Hanoi.
KOTO is a not-for-profit hospitality training organization that is changing the lives of street and disadvantaged youth. For more information on its program, restaurants and other services please visit www.koto.com.au
Here’s the short speech given on behalf of the red team by Chris Elkin, Managing Director, red brand builders
Ambassadors, distinguished guests, ladies and gentlemen, good evening.
Last year I had the pleasure and honor of being on this stage to join the KOTO family and a great many of you to celebrate the Graduation of classes 16 and 17.
Last years Graduation celebrated the simple fact that when we truly come together we can do MORE to help someone less fortunate than ourselves.
Looking back on the year, I find it very humbling and inspiring to be back again – to see the real progress that has been made by those Graduates to truly live up to their Graduation’s promise…
Looking around this room tonight, we can clearly see that KOTO has a new, unique logo, many new colours and a way of expressing what KOTO stands for and the promise it now holds for this years Graduates in class 18 and 19.
For this years Graduation we focus on highlighting the shared steps taken together by our Graduates and all their supporters to bring KOTO a step closer to being a fully self-sustaining social enterprise.
We recognise that to truly ‘Know One, Teach One’, we must first “Live, Learn, Laugh, and Love” together.
Over time, these meaningful steps together provide the hope, skills, dignity and opportunity for our Graduates to improve themselves, so that one day they can be in a position to help someone else.
We recognize that this gift of a new future would not be possible without the extraordinary support of people like you and the man I would now like to introduce to you – KOTO’s Founder and CEO, Mr Jimmy Pham.
As many of you know, for over a decade Jimmy has indeed “Lived, Learned, Laughed and Loved” to extend that hand of hope, of a brighter future to hundreds of disadvantaged youth in Hanoi and more recently, Ho Chi Minh City.
Before I ask Jimmy to the stage, I would like to ask each of you to join me in congratulating Jimmy on his recent appointment by the Australian Government as a ‘Member in the General Division of the Order of Australia’
This distinguished award is in recognition of Jimmy’s outstanding and meritorious service in bringing the KOTO dream to life.
Mr Jimmy Pham AM, please accept our sincere respect and congratulations in helping this years Graduates, and the hundreds before and yet to come, to help them lift themselves out of poverty, to live their lives with dignity.
Ladies and Gentle please welcome Mr Jimmy Pham AM to the stage…
Thank you very much
Here are a few pictures from the event.