brand building with impact(tm)

Dulux packaging design

Scope of work:
brand strategy | brand development | brand identity | brand design | advertising campaign | brand communications | stationery

As one of Vietnam’s leading premium ‘colour’ paint brands, Dulux wanted to further differentiate it’s brand and continue it’s trend-setting, brand leadership position in adding color to people’s lives.

red developed a product range of packaging design colors, graphics, imagery and local messaging to bring the brand proposition to life in a consistent and appealing way to both the local home-owner and progressional-use target audiences across Vietnam.

AkzoNobel Dulux - Packaging DesignAkzoNobel Dulux - Website Design 2
Dulux - brand strategy | brand development | brand identity | brand design | advertising campaign | brand communications | stationery

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