brand building with impact(tm)

Coca Cola South Pacific, Nestea Packaging Design Nestea "Ready To Drink Tea - With a twist"

Scope of work:
packaging design | brand development

Nestea “Ready To Drink Tea – With a twist”, with a growing desire to drink healthier, non-carbonated, drinks the challenge was how to change perceptions of ready to drink tea’, from being regarded as ‘a cold cup of tea’, to a new positioning as a healthy, refreshing cold beverage.


red met the challenge with a packaging design and messaging revolution, moving the Nestea brand from customer confusion to a regular part of the ready to drink customer repertoire.

lap dat camera lap dat camera gia re lắp đặt camera quan sát lắp camera lắp đặt camera
Coca Cola South Pacific - Nestea Packaging Design
Coca Cola South Pacific - packaging design | brand development

new business enquiry

Contact us to discuss how we can help you to build your brand

Web Analytics