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red launches FUSO Thank you campaign

Scope of work:
Thank you letter, Envelop & Leaflet designs for FUSO Thank you campaign

red was tasked with reaching the objective of increasing FUSO brand awareness and saying ‘Thank You’ to existing FUSO truck drivers.

To help show customer appreciation red designed a ‘Thank You’ letter that was shared with truck driver customers who were loyal to the brand for many years.   A brochure and leaflet was also designed to help introduce a new range of products and models to the customers.

The campaign was also an opportunity for FUSO to approach competitor’s customers, to create opportunities for sale staff at branches through Vietnam.

FUSO - Thank you letter, Envelop & Leaflet designs for FUSO Thank you campaign

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